Marketing Specialist

Your New Company: You’ll be joining a fast‑growing health, wellness, and performance‑focused brand that is rapidly expanding its presence across Asia. The company operates with a digital‑first mindset and places strong emphasis on community building, brand experiences, and innovative marketing. With an entrepreneurial culture and a team that values creativity, ownership, and real‑world impact, this is an environment where you can shape the brand’s growth from the ground up.

Your New Role:

• Manage and grow the brand’s Singapore social platforms, creating culturally relevant, engaging content.
• Develop localized creative assets for paid ads, email marketing, and regional brand messaging.
• Optimize digital performance through continuous data‑driven insights and reporting.

• Build and manage influencer/KOL relationships across Singapore, Malaysia, and Hong Kong.
• Drive collaborative partnerships with fitness studios, gyms, and wellness communities to increase brand trial and reach.
   
   

• Support online sales growth through campaign planning, product launch support, and ongoing site optimization.
• Contribute directly to the performance of the regional Shopify website with strong, conversion‑focused marketing assets.
   
   

• Plan and execute in‑person activations and community‑building events to strengthen grassroots brand affinity.
• Lead initiatives that introduce the brand to new customers and elevate visibility within the fitness and health ecosystem.

• Track marketing outcomes across social, influencers, ads, events, and partnerships.
• Deliver clear, actionable insights that help scale activities effectively and sustainably.
• Ensure campaigns are executed on schedule, aligned with objectives, and within budget.

Qualifications:

• Highly motivated, driven, and eager to grow in a fast‑paced environment.

• Hands‑on and execution‑focused, comfortable managing multiple responsibilities.

• Strong creative instincts and cultural awareness across Asian markets.

• Commercially minded, able to link marketing activity to revenue outcomes.

• Excellent communication skills, capable of building strong relationships with partners and communities.

• Organized, proactive, and adaptable, thriving in a dynamic, scale‑up setting.