Responsibilities:
- Implement programs to boost retail placement, signage, and promotional support for merchandise.
- Assist the Marketing Manager in driving the strategy and regularly update team members and stakeholders.
- Develop materials like brand decks, case studies, sales reels, and franchise fact sheets.
- Work closely with agents, licensees, and retailers to execute retail and mall campaigns.
- Conceptualize and enhance marketing plans to gain support from strategic partners.
- Develop, coordinate, and execute digital marketing campaigns and on-ground activations.
- Aim to grow brand awareness among target consumers.
- Compile market research and metrics for sales teams and stakeholders.
- Approve all consumer product-related communications in assigned markets.
- Ensure consistency across TVCs, social media, and press releases.
- Plan, track, and execute regional trade event efforts.
- Update and maintain social media platforms with the Creative and Brand Assurance team.
Requirements:
- Bachelor's degree in marketing or related field
- Min 1 year of relevant marketing experience
- Ability to plan and execute both online & offline campaigns
- Experience in events management is a plus
Daniel
JAC Recruitment Pte. Ltd.
EA License Number: 90C3026
Registration Number: R1796425