Our client, one of the biggest FMCG company is currently looking to have a Japanese Speaking Brand Manager for the Japan market. This individual is expected to deliver brand marketing strategies and plans for Japan Market.
Japanese Speaking Brand Manager (Japan Market)
Responsibilities
· Identify Japanese local consumers’ needs for FMCG products
· Work with R&D team to design package and formula catered for JP market.
· Deliver brand growth, increase market penetration rate, particularly in Japan
· Develop marketing strategies and brand equity for Japan Market
· Lead consumer research to develop brand concepts.
· Liaise with Japanese stakeholders and suppliers to drive business initiatives
· Lead creative agencies to develop communication ideas customized for the Japanese cultural nuances.
· Develop initiatives (copy, prints, digital banners, social & eCommerce contents, sampling trial, in-store activation), and guide Japan team to deploy initiatives in local market.
· Produce promotion/pricing strategy with distributor and local trade team
· Determine the best supply chain solution to manage product cost.
Qualifications
· Business Proficiency Japanese to communicate with stakeholders.
· Possess strong market knowledge of Japan market as role requires understanding of JP consumer market
· Bachelor’s Degree with business focus (advantage to have)
· Able drive brand innovation and growth, and have strategic and analytical thinking
Thank you for your application. We regret to inform that only shortlisted candidates will be notified.
EA Licence Number: 90C3026
EA Personnel: R1876049
Kong Zhuo Liang