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Partner Marketing Program Manager

Job title: Partner Marketing Program Manager
Contract type: Temp/Contract
Location: Singapore
Specialisation:
Salary: $50 - 100 k
Start date: 23 Jun 2020
Job Reference: 50820
Contact details: Rajan Jothee
Contact email: Rajan.Jothee@jac-recruitment.com
Job published: 17 days ago

Key Responsibilities:

Regional Initiatives (50%)

       Work with the Asia Digital Marketing Lead on the execution, management and monitoring of top digital initiatives in the region (e.g. Digital Advisor, Content Syndication, DCCN).

       Coordinate, support and track progress with Asia SRs to ensure timely, accurate and disciplined marketing execution & reporting.

       Work with internal stakeholders (channel marketing, sales, category management) to assist them with the resources and training required to collaborate with partners on these projects.

       Help local teams to meet with partners, as required, to successfully implement these projects.

       Coordinate and manage supporting agencies and vendors.

 

Marketing excellence and efficiency (50%)

       Work with the Asia Digital Marketing Lead and Partner Marketing Lead to ensure landing of marketing fundamentals through partners and constantly monitor the optimization to enhance the consumer journey.

       Understand and own the digital analytics and reporting of monthly back-to-basics scorecard and derive insights for future improvement.

       Support the Leads with projects and research working alongside agencies & vendors to find create holistic, full funnel marketing plans and support SRs during key marketing beats

       Work along with all Channel & device Marketing (CDM) stakeholders to support team success with key regional projects

 

Experiences Required: Education, Key Experiences, Skills and Knowledge:

       Candidates must have at least 5-8 years of practical experience developing and driving partner and/or digital marketing strategy and execution

       Be able to effectively drive cross-group communication and cooperation, using strong communication, project management, and organizational skills

       Excellent collaborator that can work across partners, segments, field teams and regional team

       Marketing knowledge of effective marketing strategies, ecommerce, online user experience and/or digital analytics preferable

       Possess a personal passion for marketing, customer relationship marketing, technology, partners and satisfaction

       Knowledge of B2C and B2B marketing and selling approaches

       Ability to travel (20% of time)