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APAC Marketing Manager

Job title: APAC Marketing Manager
Location: Provence-Alpes-Côte d'Azur Region
Specialisation: Biotechnology
Salary: SGD 100,000 - 136,000 (Annual)
Reference: PR/092472
Contact details: Lisa Hu
Contact email: lisa.hu@jac-recruitment.com
Job published: January 31, 2024 15:45
About Our Client
Our client is an American Life Science Company, their products are working on the market
more than 20 years. They are most focus on genetic diagnosis solutions. Currently, they
have the commercial, R&D, and Service team in APAC.
 
Responsibilities
• This role will lead generation and market development of Clinical Genomics entire productportfolio in APAC.
• Providing competitor training (along with Product Management) and market sectorsto the Sales team.
• Monitoring competition.
• Driving, developing and implementing a comprehensive multi-touchpoint regional marketing plan [lead generation/lead nurturing marketing campaigns, events] to support the short term geographic and long-term business goals [stays within budget]
and tracking the metrics and budgets aligned with the annual goals and objectives.
• Monitoring and sharing with the commercial teams globally: new market trends, drivers, competitive advantages/SWOT.
• Recommending, assisting with development and distribution of new marketing collateral and sales support tools in line with the company graphical guidelines and positioning and value proposition.
• Developing insight-based messaging for campaigns.
• Suggest, plan and execute improvements within the area of responsibility.
• Using the established infrastructure and tools for market communication activities
and implementation of the marketing activity plan.
• Managing and implementing tradeshows, seminars and roadshows (in collaboration with Sales/FAS’), and all associated materials including pre-event, at event and postevent communications.
• Collaborating with Product Management to report on customer’s needs and competitor’s product offers as it relates to the Marketing strategy, launch of new products and product care issues.
• Participating in launch readiness teams.
• Informal market sensing and market research.
 
Requirements
• Academic or technical education (Life science, Diagnostic, Healthcare, Molecular
Biotechnology or similar) with at least an M.Sc. level
• At least more than eight (8) years of experience within IVD industry.
• Experience with molecular diagnostic products, preferably in regulated environment.
• Experience with product management, customer support or technical support.
• Very fluent in English written and spoken.
• Capable of multi-tasking and establishing strong working relationships in crossfunctional teams.
• Good communication and computer skills.
• Willing to travel around APAC
 
Interested applicants please send your resume to:
Lisa HU

Email: lisa.hu@jac-recruitment.com
EA Licence: 90C3026
EA Personnel No: R23114940